LinkedIn is a virtual networking platform that can serve as your branding tool. While the platform is open to everyone, not everyone knows how to optimize its utilization.
Here are 5 benefits of using LinkedIn other than networking with people.
1. Easy way to search jobs:
The job search engine integrated within the LinkedIn platform showcases jobs from many reputable brands and companies. 93% of recruiters use LinkedIn to research and recruit candidates. Additionally, the platform enables users to apply for these job postings directly and allows aspirants to get in touch with the recruiters, if necessary.
2. Receiving skill endorsements:
LinkedIn enables your colleagues, teachers, friends, and connections to endorse you for a skill. Furthermore, they can even write up recommendations that show on your profile and serve as proof od your skills and talent. A word of praise from someone respected in the industry can increase your chances of getting the job.
3. Staying updated on professional font:
Being part of the LinkedIn community means that you can join groups that include like-minded people interested in the same niche. Moreover, these groups allow you to network with other graduates to professionals already working in your industry by taking part in various discussions, ask questions, comment on posts, and so on.
4. Showing your creativity:
In your LinkedIn profile, you can post links to your blog, provide a link to buy your authored book, show off your paintings or post your poem to let your connection know about your hobbies skills and hidden talents. This way, LinkedIn can act your online interactive resume.
5. Use as a trusted research tool:
A LinkedIn profile can be used to research companies, recruiters, hiring managers, and other influencers. Moreover, you can also use LinkedIn to conduct surveys and opinion polls.
VAS Career Services understands the importance of LinkedIn in the life of professionals. In our Academic Pathway Planning (APP) program, we have dedicated a whole module that can help build and grow your LinkedIn profile.